Offshoring: Morocco risks loosing its French call centers

Vendredi 15 Juin 2012

The jobs of 30,000 Moroccan employees are threatened by a French government demand for call centres to be relocated to France and to be staffed by French expatriates.
Offshoring: Morocco risks loosing its French call centers
Most French call centres relocated to Morocco,  where they employ 30,000 workers and 12,000 employees in Tunisia.

It is a new global businesses for Morocco and was recommended by the American firm McKinsey in a study after handing control of the project to the government of Driss Jettou,  when it was renamed the emergence plan.

Call centers have been very important for Morocco, because youth unemployment is high. It has been a breath of fresh air in  moroccan employment opportunities, which may  now unravel in the light of the recent revival by the Minister Reief for Production, Arnaud Montebourg to see that France relocates all call centers under French telecom operators.This proposal was origninally raise under President Sarkozy's government.

In response, the main French telecom operator France Telecom has expressed its approval in principle to the relocation,with however, the condition of an operating license for 24/ 24hr call centers.

The French government would consider, a French business daily newspaper reported, introducing social provisions and national preference in employment in the specifications of the licenses that the state makes operators to exploit frequencies.

France is in crisis and it may result in another crisis with its Maghreb partners, especially Morocco, which has failed to diversify its partnerships and international markets, notably an English language capability which is necessary for international markets.The fact that Morocco has historically been very slow to introduce English language training in to its education system will now cost it job opportunities.

Around 18 percent of French telecom operators’ costs are spent on call centres CET News reports, whether in-house or outsourced, according to a study by AT Kearney.

Half of their call centre workers are based abroad, mainly in Tunisia and Morocco. SFR provides work for 12,000 call centre staff, of which 9,000-10,000 are outsourced and around 8,000 are overseas. Bouygues has 2,300 callcentre employees, all in France, and subcontractors employ another 2,000, half of which are abroad. Orange estimates that 80-90 percent of call centre employees are in France.

Free stated that over 4,000 of employees worked in phone-based help,some in the Paris area. Its Total Call subsidiary in Morocco has 1,700 staff. It is difficult to know how many call centre employees work abroad for French operators because outsourcers do not always have reporting obligations, but Sebastien Crozier of the CFE CGC-Unsa union puts the figure at around 30,000, or around as many as those that work in France.

The country’s call centre association, SP2C, estimates that between 5,000 nd 10,000 jobs are under threat in the short term.





Source : https://www.marocafrik.com/english/Offshoring-Moro...

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