Morocco to conquer the American automotive market

Mercredi 16 Janvier 2013

Morocco, which is currently involved in the Automotive News Wold Congress on the sidelines of the Geneva International Motor Show Detroit (USA), aims to promote among OEMs and potential U.S. assets and the Kingdom as platform investment regional actors American automotive industry.
Morocco to conquer the American automotive market
Participation in this global event  which runs from January 14 to 17, aims to "promote the image of Morocco to the U.S. auto industry sector and highlight the positive experiences of the Kingdom, which produces and currently exports vehicles to more than forty countries around the world, "Abdelmoumen Hakim, president of the Moroccan Association for Industry and Commerce for the automobile (AMICA) said in a statement to MAP, from Detroit,.
 
For the U.S. industrial sector, he said, Morocco is distinguished from other African countries "the emergence of a real automobile industry and the success of this experience," noting that American manufacturers are also interested in the industry automotive supplier in the UK, where the biggest names in the industry are present and able to provide "low cost".
 
Mr. Abdelmoumen noted in this regard that Morocco aims to further promote this area of ​​interest  to American manufacturers and their subsidiaries based in Europe, "which in itself is a great opportunity for revenue to export development and export offers job creation. "
 
For his part, Adil Chikhi, Director of "Business Development" in the Moroccan Agency for Investment Development (MIDA), noted in a similar statement that the U.S. auto sector, unlike the Old Continent of Europe, is currently undergoing growth, underlining that Morocco must  target manufacturers and suppliers interested in any U.S. location in Morocco.
 
Twenty business meetings (B2Bs) are provided the opportunity to highlight the potentials and strengths of Morocco and promote the Kingdom as a platform for regional investment.
 
"The state of mind that emerges from these meetings is very positive," said Mr. Chikhi, stressing that Morocco is "already in the radar field of U.S. manufacturers and suppliers have been pleasantly surprised by the condition advanced automotive development and structures in the Kingdom. "
 
All manufacturers and suppliers, whether American or European, are now seeking to optimize their shots, he said, noting that Morocco represents for them a "destination of choice to respond to a real need of this global industry. "
 



Source : https://www.marocafrik.com/english/Morocco-to-conq...

Naoufal Enhari - MAP