Frost & Sullivan: The Moroccan telecom market will be worth $ 7.4 billion in 2018

Mardi 16 Octobre 2012

Frost & Sullivan is an American marketing and market analysis, present through subsidiaries in 40 countries worldwide.The Californian group estimated the GDP telecom sector in Morocco by 2018, to nearly 7.42 billion dollars (63.4 billion DH).
Frost & Sullivan: The Moroccan telecom market will be worth $ 7.4 billion in 2018
This analysis was provided for the American sector in Morocco,it is a prospective analysis, whose general features have been incorporated in the Indian newspaper life Money, predicted for telecom in Morocco a change in their market, relying more on mobile at the expense of fixed telephone lines, because the development space of the market still possible in Morocco will be to remote or difficult to access, whereas the infrastructure for landline is rare and difficult  to implant.

Mobile offers easy access for consumers, including those with low incomes, provide the bulk of this growth.

According to Frost & Sullivan, Moroccan operators should be organized in two parallel strategic lines:

1 -To  Strengthen and maintain the current market, especially the high class customers by aligning global telecom offers to the international standards of quality and diversity of services.

2 - to deploy offers  which are cheaper and more simplified,aimed at new customers in the market, namely low income.

Frost & Sullivan predicts that it is the latter category that will allow customers growth even for years, and a large spatial extensions market in Morocco.



Source : https://www.marocafrik.com/english/Frost-Sullivan-...

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